What is WordPress, and why should you use it?

que es wordpress

Once you have the idea of your website on the table, whether it is about business, news or a personal blog, the imperative need to choose how to implement it in the great network of networks arises. One platform you’ve probably heard of is WordPress. But what exactly is it?

It may happen that you already have a site made on some other platform and you want to know a little more about what this tool is. Whatever the reasons for which you have come to this article, I can tell you with confidence that you are in the right place.

In this article I will try to answer some following questions: What is WordPress? How can I use it on my website? And who else is using it?

What is WordPress

Many people who are involved in the website world tend to classify WordPress solely as a personal blogging or blogging platform. This is not entirely true. While the first steps of this system have been geared for blogs and similar experiences, this tool has evolved into an advanced content management system (CMS) platform that encompasses a wide scope of web development ideas.

How has WordPress achieved this success? Its goal has always been to move away from complexity. The system’s ease of use, from installation to administration has guaranteed it the top spots in popularity. According to a study by W3Tech.com, 29% of all websites on the web use it!

As the image below shows WordPress also has a good Market Share compared to the other CMS’s out there on the market.

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Technologically speaking, WordPress is an online platform, for creators, built entirely in PHP language. In addition to all of the above it’s free!!!, you can officially download it from their website without any hindrance.

WordPress is open source which means the source code of the software is available for those who want to study it, modify it or entertain themselves with it.

It is highly customizable, today there are more than 2600 templates, and more than 31000 plugins (additional functionalities) that you can download and use in your site.

But how do I use it

First, you need a web hosting service provider that can host your site on the World Wide Web. You can’t just choose any provider, first you need to look at reviews about them, for example Hostinger is optimized for WordPress and has plans starting at €2.15 per month, similarly SiteGround offers a discount of up to €3.95 per month on their initial plan. Depending on your budget or your conclusion based on the reviews you can make a decision and be confident that it will be the right one.

The aforementioned providers also contain self-installing systems with WordPress that with a couple of clicks will help you install without any programming or scripting knowledge. You can also download the latest version from the official website and upload it via FTP to your site.

WordPress being open source is collaborative in nature. The community maintains the development of the software through volunteers, who are mostly consultants who are interested in maintaining and improving it. Anyone can contribute solutions to common issues, patches, answer questions about community concerns, create templates, plugins, etc.

WordPress is designed for search engines

WordPress was optimized so that it can be compatible with the search engine optimization of the website, i.e. in SEO natively. But it also allows to extend the customization through plugins such as WordPress SEO by YOAST or All In One SEO Pack.

WordPress is easy to manage

In addition to being able to publish content easily, we can also manage all its functionalities with a few clicks. For example: every time a new version is released, the system will notify us with a message that will allow us to go directly to the update section and keep our environment up to date. In addition, you can update plugins in the same way.

WordPress is secure and reliable

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While your kernel (or core) is very secure software that is regularly audited by hundreds of developers much can be done to improve its overall security.

The Internet is a place rife with risks, and security is not only about eliminating those risks but also minimizing them. In WordPress, you don’t need to be a security technician to have an optimized site in that aspect. Some of the recommendations that we can give you here are the following:

  • Keep WordPress up to date.
  • Use strong admin passwords and user permissions.
  • Choose the best hosting service you can: As mentioned above it is very important to choose a web hosting provider that is optimized for WordPress but I would add an additional factor. Choose a provider that is serious and secure, that provides backup management tools in their administration panels.
  • Periodic backups (backups): WordPress also allows you to use backup management tools such asVaultpress or BackupBuddy to facilitate the task of backup management.
  • Use monitoring tools: We need to keep track of everything that happens on our site, such as file integrity, failed login attempts, malware scanning, etc. Luckily we have one of the best plugins that performs this task in WordPress and for free, it’s called Sucuri Scanner.

If you have done the above 5 steps then you are more than safe. And the best part is that no advanced technical or programming knowledge was required to achieve the goal. WordPress allows us to enhance it all in an easy and comfortable way.

WordPress is multimedia oriented

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WordPress is not just for writing long blocks of text. Once installed it can already handle a wide variety of multimedia content to jazz up any section of your website. Whether it’s images, audio or video content. In addition, you can use it as a document content management tool.

What’s more, WordPress is designed to support open format embed allowing you to embed any content from websites like Facebook, YouTube, Vimeo, Instagram, Twitter, SoundCloud and more. You can even enable visitors to post videos in comments.

What kind of websites can I make with WordPress

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WordPress allows us to make all kinds of websites. It leaves us open a wide range of options for our choice. As we can see it is not only for blogs, we can also use it in business portals, e-commerce, CMS, image galleries or portfolios, etc.

Who is using it

There are a large number of big companies and companies that use WordPress, you will surely know some of them, here a list of the most famous:

  • The New Yorker
  • BBC America
  • Bloomberg Professional
  • Variety
  • Sony Music
  • MTV News
  • PlayStation.Blog
  • The Official Website of the Kingdom of Sweden
  • Microsoft News Center
  • The Walt Disney Company
  • Time Inc.
  • Facebook Newsroom
  • The New York Times Company
  • The Rolling Stones
  • The Walking Dead – AMC
  • The Mozilla Blog
  • Mercedes-Benz

You, too, can follow the example of the greats I mentioned above and build your website using WordPress, I hope this article has helped you clear up any doubts about what WordPress is and all the options it offers us to make our life on the web a little easier.

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