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Google is one of the most used Internet search engines, therefore, the place of the different webs in this mogul is of great relevance for portal developers. Google uses algorithms to rank the different websites, did you know that
All this, will mean more or less traffic to your website and of course will represent a higher monetary income. How is the position in Google determined? By algorithms, but what is the Google algorithm? Read on!
What is Google’s algorithm and how is it updated?
The algorithm is a highly complex calculation based on very specific and highly ordered instructions, which allow a specific activity to be carried out without any doubt.
In Google represents the way in which this great search engine is in charge of giving position to a specific web page. It is what decides the SERPS, that is to say the place where we will be positioned, on the first page as a leader, or on the tenth page.
Therefore, deciphering this algorithm has been the subject of research by many, many SEO experts, however, it seems impossible to keep up with such a complex mathematical calculation, because this algorithm changes at least 500 times during the whole year.
Some of Google’s most important algorithms are Penguin and Panda.
How does Google’s algorithm work?
This algorithm is based on three basic effects: Crawling, Indexing and Spam Cleaning. When a query is entered into the search engine, within moments Google does an instant review to display an answer to the query.
In Crawleo, Google reviews “millions” of pages websites, in indexing it distributes them according to what the user is requesting, for this it takes into account the SEO criteria (keywords and their variants)
On the other hand, in spam cleaning, Google’s algorithm intelligently removes results that will not be relevant to the web surfer. Some of which are simple advertising, in this way this great search engine strives to improve the user experience within Google.
Now you know more about Google and its algorithms, did you know of its existence?